What we are about?

The company was established in 2005 to provide advice to companies who care about their image and are keen to promote their capabilities in the most effective way. We provide strategic public relations advice geared to the needs of business both in the developed world and the emerging markets.

We provide discrete counsel to CEO’s, business leaders and Board Directors who want to communicate effectively with any mix of stakeholders including the media, employees, customers, investors, regulators, local communities and key opinion leaders. We deal with companies ranging from small start-ups to the largest corporations internationally. And every one of those clients is as important as the next.

Based in St Albans in the UK but serving clients all over the world including assignments in Europe, Middle East and United States.


The company was founded by Kathryn Carassalini, who was formerly Director of Public Affairs for Citigroup in Europe, Middle East and Africa. Kathryn has a 30 year track record in financial services and has directed communications programmes across more than 40 markets. She is highly skilled in operating in multi cultural environments and has advised major companies on reputation management, crisis communications, image and market positioning.

Kathryn Carassalini
Kathryn Carassalini - Managing Director

Alfio Carassalini
Alfio Carassalini - Director of Research